MUHAMMAD MURTUZA

Business Analytics | Undergraduate | Aspiring Data & Business Analyst

Karachi, PK.

About

Aspiring Data Analyst with a strong foundation in data analysis and visualization, honed through academic projects and certification training in Microsoft Excel and Power BI. Proven ability to develop interactive dashboards, conduct comprehensive market research, and identify key trends to drive informed business decisions. Eager to leverage analytical skills and a detail-oriented approach in an entry-level Data Analyst role to contribute to data-driven strategies and foster professional growth.

Education

Iqra University

Karachi, Sindh, Pakistan
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Bachelor (7th Semester) Business Analytics Grade:

Premier College

Karachi, Sindh, Pakistan
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Intermediate Commerce Grade:

Languages

English

Urdu

Certificates

Graphic Designing

Power BI & Excel Mastery

APMF

Data Visualization: Empowering Business with Effective Insights

Introduction to Data for Decision Makers - Job Simulation

Digital Marketing

Skills

Data Analysis & Interpretation

Excel, Power BI, Identify Trends, Support Business Decisions, Structured Analytical Thinking, Problem Solving, Data-Driven Decision Making.

Data Visualization & Reporting

Power BI, Dashboards, Reports, Visually Effective Dashboards, Communicate Insights, Attention to Detail, Business Reporting.

Market Research

Consumer Behavior, Market Trends, Growth Opportunities, Brand Positioning.

Microsoft Excel

Formulas, Pivot Tables, Dashboards.

KPI Tracking & Trend Analysis

KPI Tracking, Trend Analysis.

Communication & Presentation

Verbal Communication, Written Communication, Stakeholder Communication, Presentation.

Adaptability & Learning

Quick Learner, New Tools, Systems, Business Environments, Time Management.

Projects

Business Intelligence Dashboard (Power BI)

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Summary

Developed an interactive HR and payroll dashboard using Power BI.

KREMSI Coffee Marketing Analysis

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Summary

Analyzed KREMSI Coffee's marketing, competitors, customer segments, and brand positioning.

PSO Recruitment Process Research

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Summary

Researched PSO's recruitment process to identify hiring challenges and recommended improvements.

Foodpanda Market Research

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Summary

Conducted market research on Foodpanda by analyzing its business operations, consumer behavior, and market trends.